7 For All Mankind released a series of videos directed by James Franco. To get the internet buzzing about the videos and encourage user engagement, the brand also launched a sweepstakes with the opportunity to win a $1,500 shopping spree. Giant Media was brought on board to create mass awareness for the videos while encouraging sweepstakes entries.
Acura launched this video commercial starring Jerry Seinfeld during the Super Bowl as he offers his wealth and career connections to be first in line to own the new Acura NSX.
Dollar Shave Club released an epic video in effort to encourage brand uplift and increase club subscribers. DSC turned to Giant Media to generate major awareness for the brand and drive online users to the Dollar Shave Club webpage where they are able to sign up for DSC's service.
Giant Media was the proud sponsor of the 6th Annual HallowMEME party; an event that brings the Internet’s favorite memes to life. This year, HallowMEME went bi-costal, with a party in Los Angeles last Thursday followed by the New York event last night.
No doubt events such as HallowMEME are a reminders of to how much influence the Internet really has over real world happenings, and its ability to bring people together. Online, memes are inside jokes on a grand scale. They are timeless in nature, by defining moments in our culture, but also manifest new pop culture trends when they’re taken offline, into real life.
Check out some of these great photos from LA and NY HallowMEMEs below. How many memes can you recognize?
Meet your HallowMEME LA judges!
Put the finishing touches on your Willow Pape costume and get to know the internet experts who’ll be picking the winners tomorrow night at Silverlake Lounge:
Web video vet Brett Erlich of Viral Video Film School
Social media savant Kelly Egan of Giant Media
Pop culture guru Erika Brooks Adickman of Fandango and Pop Waffle
Contest winners will be announced at 10pm. Prizes are furnished by our friends at Tumblr, The Daily Dot, and UCB.
There’s still time to RSVP. We can’t wait to see you tomorrow night, LA.
Get ready, Los Angeles.
This past weekend several Giant Media team members participated in Homeboy Industries’ annual 5K run.
Homeboy Industries is a non-profit organization that serves high risk, formerly gang involved men and women with free services and programs and operate several social enterprises that serve as job training sites.
Their annual 5K which both starts and ends in front of Homeboy Industries in Downtown Los Angeles, raises money to go towards uniforms, GED materials, professional wardrobe attire, and many other goods and services.
Giant Media team members had a great time at the run and were proud to support such an incredible cause.
“It felt great getting out there with the team and participating in such an incredible community fundraiser,” said Giant Media associate Dom Doan. “I hope I can continue to find ways to get involved with their cause in the future.”
Giant Media plans on continuing to support Homeboy Industries and looks forward to participating in their run again next year!
For more information on Homeboy Industries, check out their website at: http://www.homeboyindustries.org/